Quick Summary
- Affiliate marketing is a process where you promote products from other businesses and earn a commission. It’s a great way to earn with low risk and flexibility.
- The top benefits include earning based on your time and efforts. It offers flexible working hours, high earning potential, and requires low investment.
- Some of the best affiliate programs in India, such as Amazon Associates, Shopify, Hostinger, Reseller Club, and Bluehost, offer high commissions and reliable earnings.
In today’s world, earning money online has become a trend, and everyone is looking for new ways to make money from the comfort of their homes. Among the many online earning options, one name that is gaining tremendous popularity is affiliate marketing.
Affiliate marketing is truly a fantastic way to make money. Bloggers and content creators are making a good income by promoting products in their videos and articles, and that’s exactly what affiliate marketing is. In this article, I will take you through the top 15 affiliate marketing programs in India for 2025, explaining in detail how these programs can be profitable ventures for you.
So, keep reading and discover which programs offer the best returns, and how you can kickstart your online earning journey with zero compromises!
What is Affiliate Marketing?
Let’s understand affiliate marketing with a simple example. Suppose you’re looking for a good smartphone, but there are so many options, and you’re a bit confused about which one is the best. You ask a friend who recently bought a smartphone. Your friend tells you all about the features of their phone, and after hearing about it, you decide to buy the same smartphone.
Now, when you make the purchase, your friend who recommended the phone to you gets a reward for it. This reward is called a commission. This entire process is affiliate marketing. In affiliate marketing, you recommend a product, and if someone buys it through the link you provide, you earn a commission.
Whenever you promote a product or service from a company, it comes with a special link. When someone makes a purchase through that link, you receive a portion of the sale. The commission varies depending on the affiliate marketing program some companies offer a fixed amount, while others offer a percentage of the sale.
It’s just like recommending a good product to a friend and getting rewarded for it. The only difference is that it’s all happening online, and you’re doing it through your website, blog, or social media. This way, you can earn money through affiliate marketing without creating your own products! Nowadays, high-paying affiliate programs offer flexible earning opportunities, allowing you to build a steady income stream.
How Does Affiliate Marketing Work?
In India, affiliate marketers make money through their social media, podcasts, ads, websites, blogs, and recommendations. Here’s a step-by-step roadmap to help beginners understand how affiliate marketing works:
- Joining an Affiliate Program:
The first step is to join the best affiliate programs that suit your niche and target audience. These programs will provide you with a unique affiliate link, which you can promote on your blog, website, or social media. - Product Promotion:
Next, you’ll promote those products by creating articles, videos, or posts on your affiliate marketing website, or you can use social media platforms to share your affiliate link with your audience. - Customer Clicks on Your Link:
When a user clicks on your affiliate marketing link and proceeds to buy a product or take an action, that click gets tracked. This process happens through cookies, which are set in the user’s browser. Additionally, you will earn commission on all products the customer buys through your link. - Conversion:
When the customer purchases a product or takes a specified action (like signing up or subscribing) through your link, it’s called an affiliate marketing conversion. You earn a commission on each conversion, based on the terms of the affiliate program. Plus, you’ll earn commission for any other products the customer buys through your link. - Earning Commission:
Once the conversion is complete, you earn a percentage or a fixed commission from the sale. This commission varies depending on the program’s rules. Each affiliate partnership or program has its own commission structure. - Payment:
Affiliate programs typically pay commissions monthly or quarterly. Some affiliate programs set a minimum payout threshold, like $100, and once you reach that amount, you can receive your commission through PayPal, bank transfer, or check.
How to Look for in Affiliate Programs
To be successful in affiliate marketing, choosing the right affiliate program is crucial. If you’re new, these points will serve as a roadmap for you.
1. Commission Rate (How Much Will You Earn)
Affiliate programs reward your efforts in the form of commissions. The standard commission rates vary based on the program:
- Physical Products: 1%–10% (Amazon, eBay)
- Digital Products & SaaS Tools: 20%–50% (ClickFunnels, HubSpot)
Higher commission rates increase your earning potential, but ensure that the product is in demand. In the tech niche, there are products that offer high commissions.
Pro Tip: Don’t promote low-quality products just for a higher commission.
2. Cookie Duration (How Long Will Sales Be Counted)
Cookie duration is an important factor. When a visitor clicks on your affiliate link, a cookie tracks when they make a purchase. If a purchase isn’t made within a specific time, the cookie expires.
- Short Cookie Durations (e.g., 24 hours): Programs like Amazon offer these.
- Long Cookie Durations (e.g., 30–90 days): Shopify and SaaS tools offer longer durations.
Why It Matters: Longer cookie durations give you a better chance at conversions, especially when customers take time to decide.
3. Payment Methods (How Will You Get Paid)
Make sure the program offers reliable and flexible payment options.
- Popular Options: PayPal, Payoneer, Direct Bank Transfers, Gift Cards, Cheques.
Also, check the payment currency and fees (e.g., PayPal may have conversion charges).
Pro Tip: Beginners should choose programs with a low payment threshold (e.g., $10–$50) to withdraw earnings quickly.
4. Product Quality (Is the Product Good or Not)
- Trust in the product you’re promoting, whether it offers a high commission or not. High-quality products build customer trust and increase repeat purchases.
- Promoting fake or unreliable products can cause you to lose your audience’s trust and damage your reputation.
Why It’s Important: To build a loyal audience, your product should be trustworthy and provide real value.
5. Affiliate Support (Do You Get Help and Tools)
- Does the program provide resources to help you promote? Programs that assist you in promotion are more likely to lead to sales.
- Essential Tools: Banners, Ad creatives, Photos-Graphics, Pre-written content, and Analytics dashboards.
- There should also be regular support and FAQ sections to help you resolve issues quickly.
Pro Tip: Learn to contact affiliate program partner managers for strategies and support. Maintain a good relationship with them, as they can offer better opportunities.
6. Tracking and Analytics (Data on Sales and Clicks)
- A good affiliate program should offer detailed tracking and reporting tools.
- Click-through rates, conversions, and revenue data should be available.
- Reliable tracking tools help you identify which strategies are working.
Pro Tip: Your affiliate dashboard should be user-friendly. Regularly track your performance, optimize your campaigns, and analyze your data to make improvements.
7. Recurring Commissions (Earnings Again and Again)
- Recurring commission programs allow you to earn regular income from a single sale. You’ll earn a percentage over the lifetime of a customer.
- SaaS tools like HubSpot, ClickFunnels, and Teachable offer monthly commissions.
- This model is particularly beneficial for subscriptions and memberships.
Why It’s Important: It’s a smart way to generate passive income.
Top 10 Best Affiliate Programs in India 2025
| Affiliate Program | Signing Amount | Commission Rate | Payment Methods | Cookie Duration | Payment Threshold | Tracking Period |
|---|---|---|---|---|---|---|
| Amazon Associates | Free | 1% - 10% | Bank Transfer, Gift Cards, Checks | 24 hours | $10 | 30 days |
| Hostinger | Free | 25 - 40% per sale | PayPal, Bank Transfer | 30 - 45 days | $100 | 30 - 45 days |
| Fiverr Affiliate Program | Free | 25 - 100% | PayPal, Bank Transfer | 30 days | $100 | 12 months |
| Shopify Affiliate Program | Free | 20% | PayPal, Bank Transfer | 30 days | $10 | 30 days |
| CJ Affiliate | Free | 3 - 50% | PayPal, Direct Deposit | 1 - 120 days | $50 | 45 - 60 days |
| HubSpot Affiliate Program | Free | 30% per sale | PayPal, Bank Transfer | 180 days | $10 | 30 days |
| ClickFunnels Affiliate Program | Free | 30% recurring | PayPal, Bank Transfer | 30 days | $100 | 30 days |
| Teachable Affiliate Program | Free | 30% recurring | PayPal | 30 days | $50 - $100 | 30 days |
| Rakuten Advertising | Free | 3% - 7% | PayPal, Bank Transfer | 30 days | $50 | 60 days |
| eBay Partner Network | Free | 1%–4% | PayPal, Bank Transfer | 24 hours | $10 | 1-2 days |
Best Affiliate Marketing Programs for Beginners
1. Amazon Associates Program
Why It’s Great for Beginners:
- Amazon is a trusted and credible brand with a global reputation.
- You can promote products across a wide range of categories.
- The dashboard is beginner-friendly with a simple tracking system.
How to Start:
- Sign up for free on the Amazon Associates website.
- Share affiliate links on your blog, YouTube channel, or social media platforms.
- Earn a commission whenever someone makes a purchase through your affiliate link.
Commission Rate:
- 1% – 10% (depending on the category and product).
2. ClickBank
Why It’s Great for Beginners:
- ClickBank offers a vast marketplace of digital products with high commissions (30% – 70%).
- There are numerous niches and product categories, so you can easily find what aligns with your interests.
How to Start:
- Sign up on the ClickBank website and choose products in your niche.
- Generate a unique affiliate link.
- Promote the link to your audience and earn commissions as sales happen.
Commission Rate:
- 30% – 70% (depending on the product and vendor).
3. Rakuten Advertising
Why It’s Great for Beginners:
- Rakuten connects you with trusted brands through its affiliate network.
- The platform offers an easy-to-use dashboard and detailed reporting tools, making it ideal for beginners.
How to Start:
- Create an account on Rakuten’s website.
- Select products or brands from your niche and generate affiliate links.
- Share these links across your blog, YouTube, or social media platforms and track conversions.
Commission Rate:
- Varies based on the brand and product.
Which One to Choose?
- For Physical Products: Amazon Associates is the best option.
- For High Commissions and Digital Products: ClickBank is ideal.
For Trusted Brands and Diverse Niches: Rakuten Advertising is a great beginner-friendly option.
Best Highest Paying Affiliate Programs in India
1. Amazon Affiliate Program (Amazon Associates)
The Amazon Affiliate Program is one of the most popular and trusted affiliate programs in India. Whether you’re a beginner or an experienced marketer, Amazon’s extensive product catalog and diverse categories offer the best earning potential.
Why it’s the best: Amazon’s trusted platform and wide product range ensure high conversion rates.
Benefits:
- Up to 10% commission
- Trusted brand value
- Easy-to-use tracking tools
2. Flipkart Affiliate Program
Flipkart is India’s second-largest e-commerce platform, offering opportunities to promote products across various categories, including electronics, fashion, home decor, and more.
Why it’s the best: Flipkart’s strong Indian customer base and frequent sales ensure consistent earnings for affiliates.
Benefits:
- Up to 12% commission
- Exclusive discounts for customers
- Mobile-friendly affiliate tools
3. BigRock Affiliate Program
BigRock is a reliable domain registrar and web hosting provider offering affordable and high-demand services for businesses and bloggers.
Why it’s the best: BigRock’s affordable pricing plans and recurring income potential make it an ideal choice for affiliate marketers.
Benefits:
- ₹500+ commission per sale
- Recurring income opportunities
- Competitive pricing plans
How to Choose the Right Program?
- Amazon: If you want to promote a wide range of products, Amazon is your best choice.
- Flipkart: If you’re targeting the Indian audience and want to promote exclusive discounts, Flipkart is a perfect option.
BigRock: If you’re looking to promote domain and hosting services, BigRock is an ideal program for you.
Best High-Ticket Affiliate Marketing Programs
1. WP Engine Affiliate Program
WP Engine is a premium managed WordPress hosting provider, ideal for high-performance websites.
Why it’s the best:
WP Engine’s premium hosting plans and reliable services attract high-value customers, ensuring affiliates earn high commissions.
Benefits:
- Flat $200 per sale or 100% of the first month’s payment
- Premium audience base
- Regular promotions and offers
2. Liquid Web Affiliate Program
Liquid Web is a high-end hosting provider known for its VPS, dedicated servers, and cloud hosting solutions.
Why it’s the best:
Liquid Web’s advanced hosting solutions are perfect for businesses and developers, creating high-ticket sales opportunities.
Benefits:
- Up to $150 per sale
- Recurring commissions for sustained earnings
- Reliable customer support
3. HubSpot Affiliate Program
HubSpot is an all-in-one inbound marketing, sales, and CRM platform that helps businesses improve their growth and efficiency.
Why it’s the best:
HubSpot’s premium tools and business-oriented audience help generate high-ticket commissions.
Benefits:
- Up to $1,000 per sale
- Trusted brand reputation
- Long cookie duration for enhanced tracking
Best Affiliate Marketing Programs for Bloggers
1. Hostinger & Bluehost Affiliate Programs
Hostinger and Bluehost are both reliable web hosting providers offering affordable and beginner-friendly hosting solutions for bloggers.
Why They’re the Best:
These platforms provide fast loading speeds, excellent uptime, and easy-to-use tools, making them ideal for both new and experienced bloggers.
Benefits:
- Hostinger: High commission rates, low-cost plans, and free domain name options.
- Bluehost: A flat $65+ commission per sale, with seamless WordPress integration.
2. Semrush Affiliate Program
Semrush is an all-in-one, globally renowned SEO tool offering bloggers keyword research, backlink analysis, and content optimization tools.
Why It’s the Best:
Semrush’s comprehensive tools help bloggers improve their traffic and rankings, making it a trusted and high-demand tool in the blogging community.
Benefits:
- Recurring commissions
- Advanced SEO tools that are essential for every blogger
- Free trial options that attract new users
3. GoDaddy Affiliate Program
GoDaddy is a popular domain registrar and web hosting provider offering easy domain registration and hosting solutions for bloggers.
Why It’s the Best:
GoDaddy’s affordable domain names and hosting plans make it a perfect choice for new bloggers.
Benefits:
- Competitive commission rates
- Frequent discounts and offers
- Strong brand reputation that builds trust
Best Affiliate Marketing Programs for Interior Design & Home Decor
1. Etsy Affiliate Program
Why it’s the Best:
Etsy is known for its collection of handmade, vintage, and custom interior decor items that are not only unique but also stylish. The one-of-a-kind product range and personalized shopping experience make it especially appealing to interior design enthusiasts.
Benefits:
- High conversion rates due to its distinctive inventory.
- Competitive commissions for affiliates.
2. Amara Affiliate Program
Why it’s the Best:
Amara specializes in luxury home decor and furniture, targeting upscale, high-end customers. It showcases international brands and premium-quality products, making it the go-to place for luxury home styling.
Benefits:
- Attractive commission rates.
- Free shipping options for customers.
- Access to a loyal and premium customer base.
3. Wayfair Affiliate Program
Why it’s the Best:
Wayfair is a leading retailer offering a broad selection of furniture and home decor items at various price points. Its diverse product range makes it perfect for catering to different budgets, making it accessible to a wide audience.
Benefits:
- Generous commission rates.
- Regular sales and discounts that attract more buyers.
- Easy-to-use affiliate tools for seamless tracking and promotion.
How to Choose?
- For Unique and Artistic Decor: Choose Etsy.
- For Luxury Home Decor: Opt for Amara.
- For Affordable and Diverse Options: Go with Wayfair.
Best Affiliate Marketing Programs for Fashion
1. Myntra Affiliate Program
Why It’s the Best:
Myntra is one of India’s most trusted and popular online fashion retailers. Affiliates can promote a wide variety of products, including clothing, accessories, and beauty items, from multiple categories.
Benefits:
- Competitive commission rates.
- Easy-to-use tracking tools.
- Exclusive discounts that attract buyers.
- Frequent sales events that boost conversion rates.
2. H&M Affiliate Program
Why It’s the Best:
H&M is a globally recognized brand offering trendy, affordable, and stylish clothing. With the brand’s worldwide popularity, affiliates have a higher earning potential.
Benefits:
- High commission rates.
- Visually appealing marketing creatives.
- Regular promotions to drive sales.
3. AJIO Affiliate Program
Why It’s the Best:
AJIO is a rapidly growing fashion marketplace in India, popular among youth and fashion enthusiasts. It offers trendy, stylish products tailored to fashion-conscious consumers.
Benefits:
- Attractive commission rates.
- Flash sales and promotions that increase purchase intent.
- Easy-to-use tracking tools for affiliates.
Best Affiliate Marketing Programs for Travel
1. Booking.com Affiliate Program
Booking.com is one of the world’s most trusted and popular travel platforms, offering options for hotels, flights, and car rentals. This program is ideal for travel bloggers and marketers.
Why it’s the best:
The wide range of travel options, global reach, and trusted brand image make Booking.com a highly profitable affiliate program.
Benefits:
- Competitive commission rates
- Easy-to-use affiliate tools
- High conversion rates
2. Agoda Affiliate Program
Agoda is a well-known travel booking platform offering hotels and vacation packages. This program is particularly lucrative for travel vloggers and bloggers targeting an international audience.
Why it’s the best:
Agoda’s competitive pricing and global presence make it a high-paying affiliate program.
Benefits:
- High commission rates
- Extensive inventory of hotels and travel packages
- Easy integration tools for websites
3. Yatra Affiliate Program
Yatra is one of India’s leading online travel agencies, known for offering flights, hotels, and holiday packages. This program is highly rewarding and relevant for the Indian audience.
Why it’s the best:
Yatra’s strong presence in the Indian market and customer-centric approach make it a perfect option for travel affiliates targeting this audience.
Benefits:
- High commission rates
- Special deals and discounts for customers
- Dedicated affiliate support
Best Affiliate Marketing Programs for Fitness
1. Onnit Affiliate Program
Onnit is an internationally renowned fitness brand offering supplements, workout equipment, and fitness gear. Its affiliate program is quite rewarding.
Why it’s the best: Onnit’s premium product range and high-quality supplements are perfect for a health-conscious audience.
Benefits:
- High commission rates
- Wide product selection
- Loyal customer base that makes repeat purchases
2. LifeSpan Affiliate Program
LifeSpan is a trusted fitness equipment brand offering treadmills, ellipticals, and other home gym equipment. Its affiliate program is ideal for fitness enthusiasts.
Why it’s the best: LifeSpan products are long-lasting and reliable, which attracts customers.
Benefits:
- Attractive commissions
- High demand for fitness equipment
- Helpful affiliate resources
3. Reebok Affiliate Program
Reebok is a globally recognized fitness brand offering shoes, clothing, fashion, and workout accessories. Reebok’s affiliate program is perfect for fitness lovers.
Why it’s the best: Reebok’s trendy and high-quality products are very popular within the fitness community, which boosts sales.
Benefits:
- Competitive commission rates
- Trusted brand name
- Wide variety of fitness products
Reebok is a well-established brand that creates trust among consumers.
How to Choose the Right Program?
Onnit: If you want to promote fitness supplements and premium gear, Onnit’s program is the best choice.
LifeSpan: If you want to promote home gym equipment, LifeSpan is the ideal option for you.
Reebok: If you want to promote products from a globally recognized fitness brand and fashionable workout gear, Reebok could be your go-to choice.
Best Affiliate Marketing Programs for Beauty
1. Sephora Affiliate Program
Sephora is a globally recognized beauty retailer offering skincare, makeup, fragrance, and haircare products. Their affiliate program is highly rewarding.
Why it’s the best: With Sephora’s premium beauty products and trusted brand name, this program attracts high conversion rates and loyal customers.
Benefits:
- High commission rates
- Exclusive promotions
- Variety of high-end beauty products
2. Nykaa Affiliate Program
Nykaa is a popular Indian beauty e-commerce platform offering skincare, makeup, haircare, and wellness products. Nykaa’s affiliate program is also quite popular.
Why it’s the best: With a wide range of products and a strong brand presence in India, this program is perfect for the Indian audience.
Benefits:
- Competitive commissions
- Special offers
- Easy-to-use affiliate dashboard
3. Mamaearth Affiliate Program
Mamaearth is a fast-growing beauty brand offering natural and toxin-free skincare, haircare, and wellness products. Their affiliate program is also quite rewarding.
Why it’s the best: Mamaearth’s natural products and eco-friendly image have gained popularity, building high trust and loyalty among consumers. Its organic and natural offerings make it highly trusted.
Benefits:
- Attractive commissions
- Strong brand reputation
- Growing customer base
Best Affiliate Marketing Programs for Finance
1. Credit Karma Affiliate Program
Credit Karma is a popular international financial platform that offers free credit score monitoring, credit card recommendations, and personal finance tools.
Why it’s the best: Credit Karma’s strong reputation and free services attract users, leading to high conversion rates.
Benefits:
- Competitive commissions
- Free-to-use services
- High-demand financial tools
2. Robinhood Affiliate Program
Robinhood is a commission-free investment platform that offers stocks, ETFs, cryptocurrencies, and options trading.
Why it’s the best: Robinhood’s beginner-friendly interface and low-cost trading options make it ideal for financial beginners.
Benefits:
- High payouts
- Growing demand for trading platforms
- Easy-to-promote services
3. Axis Bank Affiliate Program
Axis Bank is a leading Indian bank offering credit cards, loans, and a variety of financial products.
Why it’s the best: Axis Bank’s trusted brand and wide range of financial products make it highly appealing to the Indian audience.
Benefits:
- Attractive commissions
- Diverse financial offerings
- Strong market presence
Top International Affiliate Marketing Programs
1. Awin Affiliate Program
Awin is a leading global affiliate network that offers opportunities across a wide range of niches such as fashion, travel, finance, and tech, similar to Amazon.
Why it’s the best:
Awin has over 21,000 advertisers covering diverse niches, and its user-friendly platform makes it very convenient for affiliates.
Benefits:
- High commission rates
- Global advertiser base
- Advanced tracking tools
2. ClickFunnels Affiliate Program
ClickFunnels is an all-in-one sales funnel builder that helps businesses and marketers create sales pipelines.
Why it’s the best:
ClickFunnels offers high-ticket products and a recurring revenue model, making it a highly rewarding option for affiliates.
Benefits:
- Up to 40% recurring commissions
- Premium products
- Dedicated affiliate dashboard
3. Shopify Affiliate Program
Shopify is a globally recognized e-commerce platform that enables businesses to create online stores (eCommerce websites).
Why it’s the best:
Shopify’s easy-to-use tools and the growing demand for e-commerce make it a strong choice for affiliates.
Benefits:
- Generous commissions per sign-up
- Trusted brand reputation
- High conversion rates
Best Outdoor Affiliate Marketing Programs
1. Backcountry Affiliate Program
Backcountry is a leading online retailer offering a wide range of outdoor gear and clothing, including products for hiking, camping, and skiing.
Why it’s the best: Backcountry’s premium products and strong brand recognition attract outdoor enthusiasts, creating high commission opportunities for affiliates.
Benefits:
- Up to 8% commission
- Wide product selection
- Seasonal promotions
2. Osprey Affiliate Program
Osprey is a trusted brand known for producing high-quality backpacks and outdoor gear. This program is perfect for outdoor adventurers who seek durable and functional products.
Why it’s the best: Osprey’s durable, high-performance backpacks appeal to outdoor lovers, making them ideal for long-term use.
Benefits:
- Competitive commissions
- Premium product selection
- Loyal customer base
3. Marmot Affiliate Program
Marmot is a renowned brand offering outdoor clothing and gear, specifically designed for activities like hiking, skiing, and camping.
Why it’s the best: Marmot’s high-performance outdoor clothing and gear are essential products for adventure lovers.
Benefits:
- Up to 6% commission
- Wide range of outdoor gear
- Trusted brand reputation
